MAYCTRAN

There are two special subjects to talk about MASAM brand.

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#1: The name MASAM was made by when I played combining words.

MAS ("mas" in master) + SAM (my favorite nickname) = MASAM

#2: Nothing is better than creating my Personal Brand Identity System that was inspired by my real beautiful name meaning in Vietnamese.

Chan May = Clouds in the sky

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I started the project with sketching a cloud illustration as the main logo.  With the ideas from light reflection effect, movement and curves, my challenge was about to perform 3-dimensional in 2-dimensional. Color-block was also used to engage attentions. 

The following products in the Identity System include the business card, letterhead, wax seal stamp, CD cover, cup...